Here’s another one to file under the maxim “use it or lose it,” from a recent decision in the Trademark Trial and Appeal Board (“TTAB”) that is also an example of how people with inflated importance often fail to pay attention to the finer details, to their detriment.
Surfing is a competitive sport and that spirit of rivalry extends to businesses teaching the sport of surfing. In this instance, a late comer to the surfing school business in Santa Cruz, California, decided to threaten an established competitor with trademark infringement.
Continue reading “Surf’s Up! — Surf School Trademark War Ends Badly For The Bully”
